Architects can bemoan or try to ignore them (referring to the ornamental and decorative elements in buildings) or even try to abolish them, but they will not go away. Or they will not go away for a long time, because architects do not have the power to replace them (nor do they know what to replace them with). ; Robert Venturi in Complecity and contradiction in architecture book
As we know Modernism is using the concept of “Less is more”, “ form follow function” and “start from zero”, they believed that ornaments are surplus and non functional. The new trends became evident in the last of the 20th century. When people begin to get bored with the glass box thing and seem to think that its unwelcoming and unpleasant, this is how the postmodernism begun. Postmodern is the style that turned towards the past, quoting past aspects of various buildings and mixing them together to create a new means of designing buildings. The postmodern architects tried to rediscovered the expressive and symbolic value of architectural elements and forms that had been abandoned by the modern style.
Living in black and white world of modernism is way too boring and benumb, human also needs some color and new things in their lives. Robert Venturi, he is the one who add colors into the dull modern world; he tried to shows that the ornament can be functional and not a surplus with the theory of “ decorated shed”. For example the Duck house, the duck house is obviously show of its purposes, which is selling duck eggs by the form of the house that a duck shape.
I agree with the Venturi’s idea that ornament can be part of the architecture, ornament can be more than just a decoration, its can show the identity, story and change the banal feeling of modernism buildings. I think architecture is a space that has to be attractive and also functional in the same time, so why we can’t put some attractiveness on to our buildings? Nowadays, buildings are less to give an identity because they still believed in less is more concept of modernism. They use their products or sign to show and represent what this building about behind the big plain glass instead of find a smart way of showing it with the architecture or a façade, it would be more pleasant than a glass box with the sign.
Lastly, I think Venturi’s idea can give an erotic feeling because it attracted people with the exterior and made them wondering what is inside? This curiosity teases people to go in and explore new experiences, for me its erotic architecture.